This winter, Doug Rushkoff experienced a series of changes, confrontations and revelations that refocused his understanding of "value".

As a media critic and author, he has been writing books for 15 years and has been hosting an online community of one sort or another for nearly as long.

In a short period of time, Rushkoff was challenged to a duel by a member of the “psychedelic elite” and was shaken to learn that one of his heroes of the 60s, Robert Anton Wilson, author of Cosmic Trigger and Prometheus Rising, was near death and near bankruptcy.

In his article, The Light at the End of the Reality Tunnel, in Arthur Magazine, you can read Doug's reflections on the free market ecology based on reputation, the danger of reality tunnels, the power of thoughts, and the value of communities over heroes.