About

We are a visual learning company that supports business innovation, strategic planning, and collaborative design—
both onsite and online.

learn more
| contact us

Learn to Scribe. Change the World.

Search

Vimeo Twitter LinkedIn Flickr  Blog RSS Blogger
Sign up! Become a part of our community of friends.

Social Media
Powered by Squarespace
Subscribe
Archive

Entries in ethnography (2)

Wednesday
Feb072007

Digital Anthropology's Web 2.0

As graphic facilitators, the tools that allow us to synthesize ideas into images--whether static or dynamic--are expanding exponentially.

In this video thought piece hosted on YouTube, Kansas State Anthropology professor Michael Welsch uses the simple, cheap digital tools at hand to weave an engaging narrative of the birth of Web 2.0.

[ via Jarrell McAlister ]

Welsch expresses the miracle of that birth, writing: "We're teaching the machine, and the machine is us. Time to rethink the world. The network is the machine; the machine is us."Digital Ethnography is a working group of Kansas State University students and faculty

dedicated to exploring and extending the possibilities of digital
ethnography.

He literally draws the path of communication evolution from handwritten, linear text to non-linear hypertext, HTML, XML, RSS and mash-ups.This is the most elegant and engaging description of where media is today. And to think, he did it without using a single bullet point!Currently Wesch is launching the Digital Ethnography working group

at Kansas State University to examine the impacts of digital technology
on human interaction.

The first outcome of this work was a short video called "Web 2.0 ... The Machine is Us/ing Us." The video was released on YouTube on January 31st 2007 and quickly became the most popular video in the blogosphere.

Monday
Jan012007

The Future Perfect Sense

My New Year's resolution is this: To be more observant.

Recently, my family downshifted from living in a city neighborhood behind two national sports team stadiums (oh, the fireworks--they never ceased!) to living in a little house on a 23-acre farm in rural Tennessee.

Now, I find myself walking and listening again in a way that had been degraded by the rhythm of taxi-airport-work-airport-taxi-home. This morning as I walked along a muddy gravel road, instead of the dull thuds of a souped up Lincoln Navigator thumping Hip Hop beats, I heard what turned out to be two teenage boys galloping up the ridge on horseback.

Jan Chip is an extreme observer. As Principal Researcher in the Mobile HCI Group at Nokia Research, Jan divides his time between running user studies and developing new applications, services and products. As he writes, "If I do my job right, you'll be using the product 3 to 15 years from now."
In the majority of culture that his team studied, three objects were considered essential across all participants, cultures and genders were keys, money and mobile phone.

(Read Jan's essay Why We Carry Mobile Phones).
But his job (and personal obsession) is observing The Now through the eyes of an ethnologist. Whether beer bottles discarded at Tibetan holy sites, playfully designed rat traps in Asian airports, or the menu of a Chinese "greasy spoon" (rats again!), or international rubbish collection norms, Jan's eye catches the easy-to-miss details and strings them into deep cultural patterns.

His blog, Future Perfect, is inspired by the traveling research required by his day job, but Jan admits, "The material that you see on this site is what I do in my spare time - the stuff that inspires or challenges me, helps me understand how the future might turn out."