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Thursday
Nov122009

Michael Pollan : The Gospel of Sustainable Food

DateThursday, November 12, 2009 at 11:34AM

CC photo by Kris Krüg

Edible Future: Michael Pollan

Author and activist Michael Pollan is a passionate advocate for sustainable food. In his compelling talk at PopTech, he explores how our industrial food system is keeping us overly dependent on fossil fuels, destroying our environment, and making us sick. Breaking this cycle requires fundamentally changing our relationship to food - and eating more meals together.

Edible Future: Michael Pollan

He reveals that the food chain is not only complex but implicated in three of the most serious problems we face: the energy crisis, the health care crisis, and the climate crisis. Amazingly, 20% of the fossil fuel we burn in this country goes to feed ourselves, to produce this processed food. Five hundred billion dollars of health care costs go to preventable chronic diseases linked to our diet. And a third of greenhouse gases are produced by the food system. This is “not a pretty picture or a happy meal.”

At PopTech, Pollan spoke the gospel of sustainable food and you can watch as he gives new statistics on the current state of our industrial food system and why we need to share meals around the same table (special thanks to Duarte Design who worked closely with Michael to bring this presentation to life):

PopTech 2009: Michael Pollan from PopTech on Vimeo.

For more, there’s a Serious Eats post on recent Pollan news, web video extras from the recent PBSprogram on Pollan’s book, The Botany of Desire, and his upcoming speaking schedule.

 

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References (2)

References allow you to track sources for this article, as well as articles that were written in response to this article.
  • Source
    Source: MICHAEL POLLAN'S GOSPEL OF SUSTAINABLE FOOD
    by Rachel Barenblat at Pop!Tech Blog on October 26, 2009
    A few years ago he set out to conduct an investigation and trace a McDonald’s double quarter-pounder with cheese back to its origins. He bought a steer, Steer #534, in South Dakota and followed him to a feedlot. “I had never been to a feedlot.” If we haven’t been to see one of these, he says, we must go. “It’s one of the most hideous landscapes in the 20th century.” This is where our burgers come from.
  • Source
    Source: Video of Michael Pollan at Pop!Tech 2009
    at Vimeo

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