Dan Ariely: Predictably Irrational

Dan Ariely, the author of Predictably Irrational, referenced the foolishness of certain actions (e.g. texting while driving), what he calls “small irrationalities” that we do every day. These can lead up to big problems. With our current model of labor, for instance, we reward people with rest. This doesn’t really capture what it is that engages people, what causes them to want to work. The structure of bonuses in similar: it’s assumed that the promise of money will make people work harder. Arielly’s studies have shown that we are not necessarily inspired by more money, as money is both a motivator and a stressor.

So what does this mean for Wall Street and our spending patterns in general? And how do successfully map incentive to performance? FULL ARTICLE >>

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Update on Monday, June 7, 2010 at 9:08AM by Alphachimp

via @MonitorTalent : Dan Ariely "The Upside of Irrationality" reviewed in the NYTimes Sunday Book Review here.

Update on Tuesday, June 8, 2010 at 10:15AM by Alphachimp

In June, PopTech caught up with Dan Ariely to talk about his new book, The Upside of Irrationality. Learn why irrationality may not be such a bad thing, and why Ariely believes that “every time somebody changes something, even if it’s something small, it is a great thing.”

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